How well is your site doing?
You have your site up and running, you've done all the SEO, or had someone else do it for you, and now you're sat back waiting for the hits to come in. Except that they don't, or perhaps not as many as you'd hoped and you're not sure why. What can you do to check on things?
Well, below are some simple tips on discovering how well your site is being ranked in the search engines.
Are the search engines actually finding your site at all?
A simple way to check to see whether your site has been picked up by a particular search engine is, quite simply, to search for it, i.e. just type the name of your site (Horizon Web Development) into the search box. However this doesn't always work so well if you have quite a common business or site name or if you haven't got top ranking for that name. You could well end up trawling through hundreds of pages trying to find your site.
A simpler way would just be to search for the website address itself into the search engine, i.e. www.horizonweb.co.uk, and if your site has been picked up by that particular search engine, it should appear.
A more effective way, that only works using Google, is to type cache:www.yoursitename.co.uk into the search box. If your site has been indexed by Google you will then see a white box filled with text and your website underneath. This box displays information about when your website was last accessed by Google. If you notice that the date that your site was last accessed by Google is several months old, you know you have a problem.
Links
Assuming that you have found your site within the search engines, you will probably now want to know how many sites link to your own. Linking is how most search engines determine how important your site is, the more sites that link to a site, the more important it is and the higher they will rank it.
Thankfully it is very easy to find out, just type link:http://www.yoursitename.co.uk into the search box for MSN and Google and you will be presented with a list of all the sites that link to you. For Yahoo type linkdomain:www.yoursitename.co.uk to get the same information.
This isn't an exhaustive list of all the sites that link to your site, some won't appear such as websites that aren't in the search engine themselves .
Keyword Standing
Checking your keyword rankings in the search engines can be pretty time consuming, you'd have to enter the keyword or phrase into each engine one at a time and then look through the results to find your site. There are, thankfully, quicker ways. This site, GoogleRankings.com for example offers a quick easy way to find where your site ranks for particular keywords and phrases. You just have to enter the search term you'd like to check for and the name of your site so it can look for it in the results and press search.
For example for the keywords, web design, Nottingham, Gedling, Horizon, the Horizon Web Development site ranks No.1 in Google, Yahoo and MSN.
Not only is this website extremely useful for pinning down what keywords and search terms you need to work on, but it can also be used to check up on the competition and see where they rank!
Well, below are some simple tips on discovering how well your site is being ranked in the search engines.
Are the search engines actually finding your site at all?
A simple way to check to see whether your site has been picked up by a particular search engine is, quite simply, to search for it, i.e. just type the name of your site (Horizon Web Development) into the search box. However this doesn't always work so well if you have quite a common business or site name or if you haven't got top ranking for that name. You could well end up trawling through hundreds of pages trying to find your site.
A simpler way would just be to search for the website address itself into the search engine, i.e. www.horizonweb.co.uk, and if your site has been picked up by that particular search engine, it should appear.
A more effective way, that only works using Google, is to type cache:www.yoursitename.co.uk into the search box. If your site has been indexed by Google you will then see a white box filled with text and your website underneath. This box displays information about when your website was last accessed by Google. If you notice that the date that your site was last accessed by Google is several months old, you know you have a problem.
Links
Assuming that you have found your site within the search engines, you will probably now want to know how many sites link to your own. Linking is how most search engines determine how important your site is, the more sites that link to a site, the more important it is and the higher they will rank it.
Thankfully it is very easy to find out, just type link:http://www.yoursitename.co.uk into the search box for MSN and Google and you will be presented with a list of all the sites that link to you. For Yahoo type linkdomain:www.yoursitename.co.uk to get the same information.
This isn't an exhaustive list of all the sites that link to your site, some won't appear such as websites that aren't in the search engine themselves .
Keyword Standing
Checking your keyword rankings in the search engines can be pretty time consuming, you'd have to enter the keyword or phrase into each engine one at a time and then look through the results to find your site. There are, thankfully, quicker ways. This site, GoogleRankings.com for example offers a quick easy way to find where your site ranks for particular keywords and phrases. You just have to enter the search term you'd like to check for and the name of your site so it can look for it in the results and press search.
For example for the keywords, web design, Nottingham, Gedling, Horizon, the Horizon Web Development site ranks No.1 in Google, Yahoo and MSN.
Not only is this website extremely useful for pinning down what keywords and search terms you need to work on, but it can also be used to check up on the competition and see where they rank!
SEO, Search Rankings, Google, MSN, Yahoo, Ask, Google Sitemaps, Optmisation Advice, Search Engine Optimisation, SEO Tips, Optimization, Horizon Web Development, Website Design, Web Design Nottingham, Nottingham, Gedling, Search Advice.
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